Book Reviews

You’ll find much more in-depth reviews of recent books that Matthew has been reading. As you can tell he has quite a specific reading tatse in the business area. Although every now and then a random title appears.

You can view Matthews full book library in his Book and Kindle library on this very site.

If you have any suggestions on reading materials, Matthew has found some fantastic books by personal recommendations and would value your suggestions, you can contact him on his dedicated Contact Matthew page.

Time for a Site Redesign & to Refocus

lastdropofink-logo-ink-200

I watched an amazing video over on ProBlogger a few days ago (its 30mins long) and three simple questions were asked, these were: Can you tell me what your blog stands for? … and what problems it solves for people? … and how do you solve them? Frankly I was dumbstruck by the entire video. Up until now I have not even considered the majority of the parts of the … [Full Article >> ]

Thank you! Re: The Book Responsible for Where I am Now

leanr-html-in-a-weekend-video

I just wanted to say “thanks” for the feedback on the video from Friday. I really enjoyed discussing this with so many people over the weekend, it was quite the conversational piece. I have always wanted to learn another language, say Spanish or German, but as it was pointed out, I now know several programming & markup languages instead. Result! That book really did change the game for me and even though … [Full Article >> ]

The Book Responsible for Where I am Now

5 People I follow & Why

“I owe everything to this book and if I can learn its contents in a week, in a caravan with no computer, you can too.“ I’m going to share with you the book that is solely responsible for where I am today and it just might have the same effect for you too. However before I spill-the-beans on the name of the actual book, I’d like to share the events … [Full Article >> ]

People don’t want Email they Want ME-Mail – Seth Godin

Seth Godin

Seth Godin a complete genius in my eyes. I’m current reading his book called ‘Tribes, We need you to lead us‘ and it is, he is, amazing, correction, the correct word is ‘remarkable’. I’m going to keep this article short, but don’t think you’re going to be lucky today, I’m leaving you with three videos from Ted.com, grab yourself a cuppa and watch these. They’ll be the most well spent 20 … [Full Article >> ]

Your Marketing Sucks – Book Review

your-marketing-sucks

“Your Marketing Sucks” is a brilliant book written by Mark Stevens and really hammers home the hum-drum sucky marketing out there. While on my way back from a relaxing few hours in the coffee shop where I finished off a different book called Consumerology that takes a psychological approach to why we buy I spotted this sign. I had to stop, I immediately realised it sucked: Mark highlights why there is a high turn over … [Full Article >> ]

Seth Godin on Good Marketing – Marketing Upside Down?

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Wow, I wished every Monday started off with an interview like this, I think I should go looking for an interview like this every Monday, as Seth turns the traditional thinking on its head. Who needs another webstore? Who needs another book shop? Who needs another, another, another… Find 2000 people interested in a certain area and then find them the product they are looking for, completely turns what we … [Full Article >> ]

Book Review: I Hope They Serve Beer in Hell – Not for the ‘Faint of Heart’

I Hope They Serve Beer in Hell

This is no understatement: Oh my word, this book has to be the #1 on the craziest of books I have ever read. Lately I have read some brilliantly inspirational books from the leaders in almost every business field. But this… Its something else. “Utterly Insane Experiences” would be an understatement. There is absolutely no way someone could have made any of the contents up, they’re soo crazy. While on Holiday in a … [Full Article >> ]

E-myth Revisited Book Review

e-Myth Revisited

Why Most Small Businesses Don’t Work and What to Do About It Review I’ve just sent a copy of this to a client, my copy is out on loan currently! I just love how it reads, I enjoy how Sarah actually takes what Michael is describing and transforms it into her picture of how ‘All About Pies’ business will become, I even think regularly of the orchard is to nurture. The part … [Full Article >> ]