
Thats me!
My name is Matt and my love is eCommerce and helping small & medium sized businesses succeed online with the on-line marketplaces like eBay & Amazon.
While undoubtedly biased towards eSellerPro (a software product to enable businesses to sell more effectively) as I worked there for three years, my new found independence of all ALL the differing software products affords me an interesting standpoint.
After spending over four & half years working with small, medium and corporate businesses navigate this arena, there is little that I do not know about all the differing products out there and the marketplaces themselves.
Getting Started
To help you navigate the +200 plus articles I have written, I’ve put together a shortened list to get you started. You can also use the categorisation or the search box over to the right to drill down by a specific topic.
The E, S, I & Y Model
This model is a work-in-progress. This is the basis of how I help businesses expand their operations with the on-line marketplaces. Its simple and its mean to be that way. I am also working on the fourth, which is the who/why/when factor, that makes these three factors “great”.
- Part 1: Efficiency
- Part 2: More Sales Channels
- Part 3: (Final): More Inventory
- Part 4: Not yet complete, but suggested here.
eSellerPro
I’ve written a couple of key articles in relation to eSellerPro. While responsible for writing most of the original wiki of eSellerPro, I have kept away from “documenting” the product in the public domain, instead focusing on other areas of interest.
- The First eSellerPro Council
- Preparing for the Increased eBay Titles Before September Using eSellerPro
- 4 Things you did not know eSellerPro could do
- The Unofficial History of eSellerPro
- Part 1: Comma Separated Keyword/Tag Blocks in Your eBay Listings?
- Part 2: Using the Split Keyword to Break up Your Data
Motivational
I have written several articles whose sole purpose were to question and to provoke others to take action, these are just some of them.
- The Problem With Being an Entrepreneur
- Be a Player not a Bystander. Get in. Get Mucky
- All Things Shiny (Magpies & Jewellery, Business & Technology)
- One Question For The Weekend
- Question Everything
- Success is Knowing You Made a Mistake. Knowing is Everything
- Entrepreneurs Can Change The World
eBay
Keeping way from material that has been covered before (which is usually poor), I have been tending to favour a constructive & unique approach to the on-line marketplaces as you’ll see from the articles below:
- Why do eBay Sales Stay Consistent?
- The eBay “Best Match” Position Bias Modifier Hypothesis
- eBay Customer Service Vicious Circle – Seller V’s Buyer
- How To: Using eBay Shop Keywords to Leverage the Extra eBay Shop Pages
- The Top 5 Must-Haves for the Killer eBay Listing
- eBay as a Business – Three Different Ways of Approaching It
- Making Sense of the Pending eBay UK Updates in May 2011
- How to Make Your Own eBay Daily Deals & Weekly Deals
Amazon
The same with the eBay related articles, I have kept away from the humdrum and taken some unique insights into trading on Amazon.
- How To: Win the Amazon Buy Box
- Part 1: Battle of The Giants – Tesco V’s Amazon – Who Will Win?
(The other parts have not been published, see the comments for why) - The Amazon Buy Box – You know the Secret Formula Right?
- eBay V’s Amazon – Its a ‘Trust’ thing
And if you’re still stuck?
I’ve worked with literally hundreds of businesses, there is little that I do not know about the on-line marketplaces and surrounding software products. I can help you and your business grow.





